Usuario:DavidekSchenck2087

Turkish Airlines was founded in May of 1933, not too long before the break out of World War II. Four planes with a total capacity of 23 passengers marked the humble beginnings of this company. Their fleet would not see any new additions until 1945. Currently, they took reception of a Boeing 777-300ER, the first of twelve, that is the most advanced intercontinental airplane. Thanks to their route expansion strategy, the airline has seen climbing profits over the past five years. Turkish Airlines has made significant progress since the days when they had only four aircraft and they have clearly learned valuable lessons along the way.

It can't be denied that Turkish Airlines does not see the value in utilizing marketing and brand recognition programs. As a matter of fact, they are very hip on picking out brands and the markets that are affected. For example, a choice has been American basketball and along with their contract with NBA star Kobe Bryant. Complete with an humorous component, Kobe Bryant did a commercial for Turkish Airlines in February, 2011. Not too long ago, Caroline Wozniacki was put on this list. She will lend a hand by promoting the airlines' Business Class service to the European fans of tennis.

And then again, another US flight gateway was placed on Turkish Airlines' list back in June, 2010. This newest expansion increases the total number of US originated gateways to three with nonstop flights from Washington DC to Istanbul, Turkey. Dulles Intl Airport will have 4 flights originating from it. The Airbus A330 will be the selected airliner. This move means that Turkish Airlines is always searching for ways to let more American enjoy its beauty. Surely, it can be said that Istanbul has a combination of both old world and modern history. Also, a fourth US gateway is planned for March, 2011, originating from Los Angeles California to Istanbul’s Ataturk Airport.

The incentives and rewards programs for Elite Plus members and the Miles &amp; Smiles family memberships has finally been consolidated into one account. This offers members a greater level of convenience, as all miles earned will now be accessible from the same account.

This also means that any miles earned will apply to family members too. Members can accumulate more miles by simply booking flights with any airline within the Star Alliance partnership, or using a Miles &amp; Smiles credit card to pay for purchases. The closing of the first decade in the new millennium has Turkish Airlines at a high level of growth and profits. The company has been using all of the right marketing strategies with the right high profile famous people. They are aggressively going into new markets and running with them huge global campaigns of brand recognition. But they are also seeing results with their efforts. They have received many rewards for their global service and marketing. We are sure that they are a wonder business example of how the government and civilian management can come together and make something that has good results. Visit Spot blue